Ecosystem Investing and Green Ventures

Yesterday, Ethan Roland of Appleseed Permaculture and I presented at the 2009 Green Ventures Conference at Farleigh Dickinson University. Our presentation sparked a lively discussion centering around the entrepreneurial imperative of regenerative business and the next steps towards re-arranging financial relationships to start investing capital projects that

• Build Soil
  
• Store and clean water
  
• Capture Carbon
• Build Community
  

Using the regenerative investment principles developed by Ethan and I in conjunction with our Solari group:

Invest like Ecosystems:

• Invest Locally
• Invest Intimately
• Invest in Diversity

Invest In Ecosystems

• Invest in Ecosocial entrepreneurs (People)
• Invest in Living Equity (Plants and Animals)
• Invest in Natural Capital (Places)

All of these design elements, plus an emphasis on carbon nuetral transportation options like sail trade, are woven together in the business model being implemented by Booyacacao, a sustainable chocolate company being launched by Greg Landua (me) and partners.

Our slide show on this new regenerative design edge can be viewed below.

Financial Permaculture & Ecosystem Investing

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